All about branding

Looking for ways to stay one step ahead of the competition? Now is the time to make sure you are up to date with the latest social media trends. Social media is a powerful tool that can help you increase brand awareness, build relationships with potential customers and encourage loyalty. Whether you’re just getting started […]

Finding the right partner for your SEO and SEM activities, while entering a new market, might be a difficult task. Especially when this new market represents a different language and culture – like Poland. That’s why the right choice is very important because it can influence your final results. But how to find a trustable […]

Poland has for many years been one of the rising economies of the European Union. While it has significant potential, it is in many areas still an untapped market, which makes it interesting to companies that want to expand to new areas. However, taking your business to clients in a new country is not a […]

What is digital marketing? As the name suggests, digital marketing is advertising activities using digital formats, and therefore related to modern technologies. In simple terms, it can be said that these are advertising activities on the Internet, hence other names are Internet marketing or online marketing.  The changes that have occurred in the world in […]

We live in a time of advertising blindness. Experts defined this phenomenon as automatic self-defense against sponsored material. How to encourage recipients to interact with the brand anyway? Performance marketing comes with the solution. It is based on conversion, i.e. measurable effectiveness of implemented campaigns. What else is behind performance marketing? Let’s figure it out! […]